Who we are.

Experienced advisors, first-rate service . .  we work for the good of the client!

Our Story

We’ve been in this area of expertise for over 20 years, serving the industry as Life & Legacy Advisory Group and launched Aria Benefits to expand the services we provide our clients early in 2018. Our financial advisors are experts who work with you to help realize your goals, grow your assets and protect your legacy.

What does Aria mean? The word Aria comes from the world of opera.  An Aria is a solo performance by a star who is nonetheless supported by an ensemble. The performance of the star is predicated on the success of the ensemble setting up the star’s performance. 


In business, our clients are the stars of the companies they operate. They possess unique skills, talents and abilities that allow them to run their companies in such a way to drive profit.  To do this, a business will invest in its human capital to help produce that end goal. That’s where we come in. Think of Aria Benefits as part of your ensemble. We’re there to look after you and your employees to keep them healthy, productive and engaged. Together, we’ll hit the high notes!

Meet The Team
Robin Bailey

Robin Bailey

CEBS | CFP | CHS | FMA Founder and Managing Partner Robin is a modern, second generation advisor with over 20 years of experience in the industry, and has been a partner at Life & Legacy Advisory Group for over 12 years. Robin is recognized by his clients for his personal attention and care. He embraces technology but never sacrifices the personal, human connection.

Joe C. Ferreira

Joe C. Ferreira

EPC | RHU Managing Partner A financial advisor since 1992, Joe works closely with his clients building both healthy financial plans and solid relationships. With his Registered Health Underwriter (RHU) and Elder Planning Counsellor (EPC) designations, Joe is an expert in the area of living benefits planning such as disability, critical illness and long-term care.

Al McDonald

Al McDonald

CFP | CLU | EPC Managing Partner With over 20 years of experience as a Certified Financial Planner, Al looks at a client's overall financial picture and creates a customized growth plan that addresses their situation in fulfilling their goals. Al's areas of expertise include structuring life insurance contracts to help build and protect a client's assets from unnecessary tax.

Joseph Ferreira

Joseph Ferreira

Joseph is a second generation advisor who proudly follows in his father’s footsteps in the business. He brings the ability to adapt quickly to new technologies, with the understanding that relationships with clients come first. With a fresh look at the industry, his knowledge and dedication has resulted in building strong client relationships and the growth of his practice. Joseph looks forward to adding value to the firm’s clients and maintaining great connections.

Jason Ma

Jason Ma

With a background in both financial services client contact and administration combined with a diploma in accounting and finance, Jason is a crucial part of the Aria team. He oversees the handling of administration and paperwork for client transactions. He impeccably maintains client records at the advisor level and executes our strict privacy and compliance strategies.

Debbie Robertson

Debbie Robertson

Group Service Co-ordinator Debbie has worked in customer service and administration for over 15 years. She is responsible for quarterbacking our entire employee benefit service platform from an administrative standpoint. Her versatility in working with complex figures and facts and dealing with clients in a conscientious and helpful manner make her invaluable to our success.

Karin McDonald

Karin McDonald

Communications Coordinator / Webmaster Karin has worked as a visual communications specialist & creative director for the past 30+ years, producing effective promotional and branding strategies for a variety of companies. She is an Adobe expert with masterly artistic skills and creates impeccable designs catering to the various changing needs of our business.

We work for the good of the client!

Robin, Al and Joe are equal partners in the business.

Since they came together to form the company over twelve years ago, they have always believed that if they’re all working for the good of the client, everything else will take care of itself and it’s true. Now, they’re expanding the business to bring in the next generation of advisors.

Want to get started?

We consider it a privilege to work with our clients and look forward to 

speaking with you about your specific benefits need. Let's talk!

2390 Bristol Circle, Unit 2

Oakville, ON 

L6H 6M5 


Copyright 2021 All Rights Reserved

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Products & Services

Traditional & flexible benefits

Health & wellness solutions

Disability management

Financial management

Quarterly Claims Review

Benchmarking &  Plan Administration Audits

Preferred provider arrangements

Employee Assistance Programs (EAP)

Expatriate Insurance

Employee communications & support

Day-to-day service

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